Bank Marketing News
Your database for financial products, services and customer research from Financial Marketing Systems, Inc.
Bank Marketing News: Category Archive for Psychology

Accenture Survey Finds “Fundimental” Changes in Customer Relationship

Posted by Mark Rodrigues at 7/19/2010 11:27 AM | View Comments (2) | Add Comment

Americans Reached 25% of Savings Goals Halfway Through the Year

Posted by Mark Rodrigues at 7/13/2010 4:24 PM | Add Comment

Bankers Now Feel Economy Has Turned the Corner: Grant Thornton Survey

Posted by Mark Rodrigues at 6/21/2010 10:20 AM | Add Comment

HarrisPoll: Bank Credibilty Doubted

Posted by PRNEWSWIRE at 5/19/2010 12:28 PM | Add Comment

Consumer Spending Index Explained

Posted by Mark Rodrigues at 5/13/2010 9:45 AM | Add Comment

Survey Finds Financial Security Declining in Importance

Posted by Mark Rodrigues at 4/18/2010 11:26 AM | Add Comment

Emotion Sells: Consumers Feeling Positive, Finds Emotion Index

Posted by Mark Rodrigues at 3/31/2010 9:37 AM | Add Comment

Disorganization Proves Costly

Posted by Mark Rodrigues at 3/18/2010 8:26 AM | Add Comment

Retirement Survey: Confidence Up, Funding Down

Posted by Mark Rodrigues at 3/18/2010 7:58 AM | Add Comment

Edelman Survey Indentifies Keys to Repairing Trust in Bank Industry

Posted by Mark Rodrigues at 2/3/2010 1:45 PM | Add Comment

Low Rates Not a Time to Stop Promotions

Posted by Mark Rodrigues at 1/20/2010 11:54 AM | Add Comment

Increase Savings' Ranks as Top Financial Priority for 2010

Posted by Mark Rodrigues at 12/15/2009 10:16 AM | Add Comment

Brand Image Matters when Selecting a Retail Bank

Posted by Mark Rodrigues at 7/16/2009 11:26 AM | Add Comment

Survey Finds Americans Could Use a Crash Course in Financial Basics

Posted by PRNEWSWIRE at 4/27/2009 11:32 AM | Add Comment

Looks Influence Creditworthiness, Study Finds

Posted by Mark Rodrigues at 3/16/2009 8:25 AM | Add Comment

Tough Times Call For Tougher Marketing Messages

Posted by Creston Harris at 2/16/2009 5:14 PM | View Comments (1) | Add Comment

How credit cards play with your mind

Posted by Mark Rodrigues at 11/24/2008 12:50 PM | Add Comment

Top Cultural Trends for 2009

Posted by Mark Rodrigues at 11/19/2008 11:32 AM | View Comments (1) | Add Comment

Win Back Customers: Rebuild Trust

Posted by Deborah Nixon PhD at 11/13/2008 12:44 PM | Add Comment

A Marketing Spend When No Others Are: HBSC's "Different Values" Campaign Comes To New York

Posted by Mark Rodrigues at 11/5/2008 12:04 PM | View Comments (1) | Add Comment

Hot Money Too Hot to Touch

Posted by Mark Rodrigues at 10/8/2008 11:40 AM | Add Comment

Party Time: Students and Debt

Posted by Mark Rodrigues at 8/26/2008 10:23 AM | Add Comment

The Musts of Trust: What Makes Women Say 'Yes'

Posted by Mark Rodrigues at 8/22/2008 8:32 AM | Add Comment

Many Low-To-Moderate Income Americans Still Not 'Banked'

Posted by Mark Rodrigues at 8/19/2008 11:28 AM | Add Comment

Consumers Spend more Time Researching Auto Purchase than Home Loan

Posted by Mark Rodrigues at 5/30/2008 5:13 PM | View Comments (1) | Add Comment

National Survey Finds Low Economic Literacy

Posted by Mark Rodrigues at 5/23/2008 2:05 PM | View Comments (1) | Add Comment

Kelley Blue Book Marketing Research Shows New-Car Shoppers Cutting Back on Other Discretionary Purchases

Posted by Mark Rodrigues at 4/28/2008 11:09 AM | Add Comment

Americans' Financial Security Sentiments Drop to Record Low

Posted by Mark Rodrigues at 4/16/2008 11:20 AM | Add Comment

Comprehensive Study Results Released: Why We Can't --and Won't --Save More

Posted by Mark Rodrigues at 12/11/2007 2:29 PM | Add Comment

JD Power: Car Buying Trends

Posted by Mark Rodrigues at 11/30/2007 1:35 PM | Add Comment

More Americans Have Discretionary Income

Posted by Mark Rodrigues at 11/9/2007 2:07 PM | Add Comment

Despite Cloudy Economic Picture Consumers Feeling More Financially Secure

Posted by Mark Rodrigues at 10/17/2007 11:43 AM | Add Comment

Consumers Shifting to Smaller Cars

Posted by Mark Rodrigues at 9/20/2007 2:11 PM | Add Comment

Writing Effective Sales Copy

Posted by Mark Rodrigues at 9/19/2007 3:21 PM | Add Comment

Baby Boomers Overwhelmingly Most Pessimistic Group About the Economy

Posted by Mark Rodrigues at 9/19/2007 10:32 AM | Add Comment

Consumers Paying Credit Cards Before Mortgage

Posted by Mark Rodrigues at 9/17/2007 10:57 AM | Add Comment

Are We Paying Attention?

Posted by Mark Rodrigues at 8/7/2007 10:40 AM | Add Comment

Older borrowers prefer personal loans

Posted by Mark Rodrigues at 6/6/2007 12:24 PM | Add Comment

Seven Tips for Email Copy

Posted by Mark Rodrigues at 5/23/2007 2:43 PM | Add Comment

Auto Loans Are Acceptable Debts According To Christian Webportal

Posted by Mark Rodrigues at 5/7/2007 3:22 PM | Add Comment

Employees find Positive Reinforcement Positive

Posted by Mark Rodrigues at 11/17/2006 10:27 AM | Add Comment

40% won't use Home Equity

Posted by Mark Rodrigues at 11/8/2006 9:33 AM | Add Comment

Why The Model Should Wear More Clothes

Posted by Mark Rodrigues at 10/31/2006 11:40 AM | Add Comment
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